
Overview
PlantLife is a mobile app designed to help plant owners build consistent plant care habits through personalized reminders, plant identification, and simple care guidance. It targets busy individuals, beginners, and plant lovers who struggle to maintain healthy plants due to lack of knowledge and routine.

The Challenge
Users often forgot watering and fertilizing tasks, struggled to identify plant issues, and felt overwhelmed by existing apps that were either too technical or lacked personalization. The experience needed to be simplified while still providing confidence and support.
The Solution
A calm, intuitive mobile experience featuring:
Camera-based plant identification
Smart reminders based on plant needs
Daily task dashboard
Simple care tips and “Ask a Botanist” guidance
Clear task completion feedback
The design focused on habit-building, clarity, and reducing cognitive load.
🌿 UX Process
Understanding the Problem
Before the design process was initiated, it was necessary to determine whether forgetting was actually the root problem.
The following research activities were conducted:
20+ screener surveys were conducted to understand the user base and identify behavioural patterns.
6 semi-structured user interviews were conducted, each lasting 30–45 minutes, with a focus on daily routines rather than plant care specifically.
The research revealed that reminders alone were not solving the problem.
Users weren't only forgetting. They were also struggling to know what to do, understand what was wrong, and maintain the habit over time.
Four design opportunities were identified:
Forgetfulness
Care tasks were easy to overlook within users' everyday routines.
Opportunity: Make important care actions timely, visible, and difficult to miss.
Lack of Knowledge
Users could receive a reminder without knowing exactly what action was required.
Opportunity: Turn plant-care knowledge into simple, contextual guidance.
Diagnosis
Users could notice unhealthy plants without knowing the cause or appropriate next step.
Opportunity: Make plant identification and health diagnosis accessible to non-experts.
Continuity
Completing one task did not necessarily create a long-term care habit.
Opportunity: Give users a reason to return, track progress, and maintain plant health.

From Reminder App to Care Companion
These opportunities reframed the product experience around a continuous care loop:
Remember → Understand → Diagnose → Act → Continue
This became the foundation for the information architecture, user flows, and interaction design.
Design Principles
One Clear Action
Show users what to do next without overwhelming them with information.
Confidence Before Commitment
Provide identification and guidance before asking users to act.
Progress Over Reminders
Make plant health and progress visible to encourage continued care.
Information Architecture
The information architecture was designed around the way users approached plant care rather than around a botanical knowledge structure. Two competing models were explored:
Knowledge-first
Encyclopedia → Species → Care Guide → Reminder
This reflected the structure commonly found in existing plant-care applications.
Action-first
Today's Tasks → My Plants → Diagnose → Reminders
Research indicated that users, particularly newer plant owners, were more interested in completing an immediate task than browsing extensive information.
The action-first model was therefore selected.
Core navigation
Home
Today's care actions and upcoming tasks
My Plants
Plants, health status, and care information
Diagnose
Plant identification and health checks
Reminders
Care schedules and notifications
The Home screen was therefore designed around what needs to be done today, rather than everything the application could offer.

User Flow
I designed key flows to make critical actions fast and intuitive.
Primary Flow
Identify plant → Understand care → Set reminder → Maintain routine
Goal
Reduce steps and help users take action quickly.
User Task - Use plantlife app to identify plant and gain information about it.

Wireframes → UI Evolution
Figma AI was used to accelerate the wireframing process across four key flows.
AI-generated layouts were treated as initial scaffolding rather than final design solutions. Structural decisions continued to be evaluated through user needs, design principles, and usability considerations.
Three major issues were identified during the first wireframe iteration:
Reminder setup was buried two levels deep.
Plant identification required a plant profile to be created first.
The Home screen displayed all plants instead of prioritizing today's actions.
The flow was subsequently reorganized before the high-fidelity design stage.
Initial Iteration Shown Below.

Final Design Solution
The final design focuses on simplicity, clarity, and habit formation.
Key Features
• Plant identification via camera
• Personalized care reminders
• Plant health diagnosis
• Guided plant care insights
Testing & Iteration
Usability testing helped identify friction points and improve the experience.
Improvements
• Simplified reminder setup
• Improved navigation clarity
• Reduced steps in key flows
Outcome & Impact
The final solution helps users build consistent plant care habits through simple and guided interactions.
Impact
The final experience was built around the four barriers identified during research:
Forgetfulness → Reminders
Lack of knowledge → Contextual guidance
Diagnosis → Identification & health checks
Continuity → Health & ongoing care
AI as a Design Accelerator
AI was used selectively to accelerate low-judgment tasks while keeping design decisions human-led.
Research synthesis
Claude and ChatGPT were used to organise and cluster interview notes after the six interviews. The synthesis process was reduced from an estimated half-day to approximately 90 minutes, creating more time for interpreting patterns and validating insights.
UX writing
AI was also used to review onboarding, empty-state, and error copy against the established design principles.
Principle
AI was used to accelerate the process—not replace design judgment.
What I'd Improve Next
Build stronger accountability
Research indicated that users with plant-owning friends showed more consistent behaviour. A future version could explore plant sharing, accountability partners, or lightweight social interactions.
Test true beginners earlier
Most participants already owned plants. A dedicated beginner cohort could reveal additional barriers around confidence, diagnosis, and initial setup.
Instrument behaviour earlier
Event-level analytics could be defined during the design phase to measure reminder engagement, task completion, diagnosis usage, and long-term retention.
Key Learning
The biggest design decision was not a UI change—it was reframing the problem.
PlantLife demonstrated that solving a behavioral problem requires understanding every barrier between intention and action.
Remember → Understand → Diagnose → Act → Continue
The Result
The app improved task completion and boosted user confidence in plant care. Users engaged more consistently with reminders and plant identification features.
Feedback
Users feel that the app is calming, easy to use, and motivating, helping feel more confident and consistent in caring for plants.




